Anuja Lath Digital Marketing Expert

Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.

 

 

How does Pay Per Click Work?

PPC (pay-per-click) is a marketing strategy carried out on the Internet through SEO (Search engine Optimization) with a budget that is set for advertisement campaigns. There are millions of businesses that indulge in pay per click advertising on search engines such as Google, Yahoo and Bing.

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5 Benefits of SEO for Small Businesses

Small Businesses are the backbone of a country’s economy, simply because they opens up doors for new opportunities and provide jobs. However, only a few small businesses among these businesses excel at what they do. Needless to say, businesses that excel use proper techniques of branding, social media promotion, website creation and most importantly, SEO. But why do we need SEO?

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How to Create a Company Website

In today’s digital world it is important to have a website that can take your business to a whole new level. Without a website, it is difficult to earn profits and sustain a business in the long run.

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5 Effective Tips to Write Small Business Marketing Blogs

Small businesses have sprung up and will continue to increase in number as the world sees more startups, entrepreneurs and business ideas. In order to earn huge profits they require multi-pronged marketing strategies and business marketing blog is one of them. It is nothing but a technique or methods that allow people to know about their company and brand.

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4 Reasons Why Investors Won't Invest in Your Startup

4 Reasons Why Investors Won't Invest in Your Startup

If you are reading this article, you’re probably either looking for ways to get investors to invest in your start up or you’re a startup owner who just got rejected a funding and are trying to figure out why investors won’t invest in your startup!

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