Anuja Lath Digital Marketing Expert

Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.

 

 

Brand Style Guide for a Company

When it comes to branding, consistency is all that matters, simply because your brand should reflect the same look and feel everywhere. Staying visually consistent and connected with your audience is the best way for your brand to establish credibility and also grow rapidly.    

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Top 6 Benefits of Link Building

Top 6 Benefits of Link Building

In a previous article, we discussed the powerful link building techniques that can help a website grow.

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5 Powerful Link Building Techniques

If you’re a business owner and own a website, you’re probably aware of the importance of link building. Without high-quality links pointing towards your website, your chances of ranking well certainly decrease. And isn’t the entire point of a well-designed website for it to rank well on search engines?

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How to Create Email Marketing Content

Email marketing is one of the prominent ways to promote products and services to your existing customer base as well as potential future customers. This is because it helps a business reach out to its audience in a more personalized and effective way, in the inbox of a person, a space that is highly personal to any individual. Think about it, if you manage to get their attention in this space, with the right marketing and effective copy, you could be turning all your prospects into customers.

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Top 7 Advantages of Social Media Marketing

Top 7 Advantages of Social Media Marketing

In today’s fast-paced era, social media is no longer an option for brands, individuals and businesses.

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