Anuja Lath Digital Marketing Expert

Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.



4 Trends in Digital Marketing Startups Need to Know

A basic question that runs through our minds is “what makes a startup company successful?” Not all startups are successful, so what are the factors that decide a startup's success?


6 Characteristics of a Good Digital Branding Company

What is digital brand building? How can you initiate a successful digital brand building campaign? When should you hire a digital branding consultant?


7 Essential Tips for Using Twitter for Business

Twitter is a microblogging service and social network rolled into one. It enables its users to send and read each other's updates known as tweets. With the number of monthly active Twitter users beyond 330 million, it is not surprising that it is valued at $16 billion!


4 Tips to Initiate a Social Media Marketing Campaign

Social media marketing allows businesses to interact with their target audience via the internet through social media platforms like Facebook, Twitter, Instagram etc. The evolution of the digital world helped these platforms become game changers in the marketing spectrum.


7 Digital Marketing Ideas for Startups to Succeed

Digital marketing is changing the face of the business world. It is ever evolving and a very important part in establishing businesses in today’s digital era. Big or small, our technology-driven environment requires all brands and businesses to have a strong online presence.

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