Anuja Lath Digital Marketing Expert

Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.



6 Reasons why your Brand is not Working for you

As a small business owner, you have a lot on your plate. From managing product quality to providing the best service, it can all become overwhelming quite quickly. So it does get very stressful when you put in all this effort, but the results don’t come through. You spent so much time building your business that you forgot about your brand.


Reasons Why You Need Google AdWords For Your Business

Google AdWords started in 2000 with merely 350 advertisers. 18 years later, a lot has changed with the number of advertisers growing exponentially.


5 Steps Startups Should Follow

There is no fixed formula for online business success. It involves lots of factors that can make or break your business and the one that plays the most important role is the beginning.


Digital Marketing Strategy Ideas for Startups

There is nothing more exciting than launching a startup. It’s a unique experience altogether when you get to work on an idea and turn it into a reality.


6 Challenges of Artificial Intelligence

Artificial intelligence (AI) has been around for a while, but still remains a strong buzzword. The technology has evolved to rule today’s marketing sphere.

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