Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.
Twitter is a powerful social media vehicle, but are you using the 280-character limit platform to the fullest?
For the last 100 years, radio and newspaper were used by marketers as a medium to reach consumers. They are still considered one of the best marketing strategies to indulge in. However, things have seemed to change a bit. With the rise of digital marketing, more and more businesses are drifting towards online platforms, altering the way organisations market their products and services. This is followed by choosing the right platform which matters the most!