Andrew Chow Digital Marketing Guru

Andrew Chow is a successful social media and public relations strategist, entrepreneur and speaker based in Singapore. He is also the best-selling author of a highly popular series of books: Social Media 247, Public Relations 247 and Personal Branding 247. Andrew has spoken in over 15 countries within 5 years and addressed more than 20,000 people on Digital Marketing, Personal Branding, Enneagram, Public Relations and Branding. Andrew’s career of 30 years; has seen him work with an array of clients including AXA Insurance, Abbot Medical Optics, Singtel and Sony Pictures, M1, Starhub, and Sennheiser. Andrew had more than 300 interviews and features about him or his business since 2005 from more than 40 local and regional media. He is listed as the Top 10 Most Influential Speaker in Singapore in 2013 by the Singapore Business Review. He won the Spirit of Enterprise in 2008 and the Successful Entrepreneur in 2010. Before he served as the President of the Asia Professional Speakers – Singapore (APSS), he also won the coveted Spirit of Service Award from the Industry. He loves travelling and held his solo Photo Art Exhibition for 3 days in Singapore to raise funds for a charity – Teen Challenge. Andrew is known by the moniker @ideasandrew in all his social media platforms.

 

19 Negative Phrases to Avoid when Fostering a Disruptive Culture

Every best performing company will need to embrace the Disruptive Culture based on innovation and Forward Thinking in order to survive the Disruptive Economy. The new rule of business is there are no rules at all in the future. Everything from a simple notion to a company practice to an industry trend can be challenged and disrupted easily and quickly. These disruption can come from exponential technology growth, rapid change of consumer behavior and unexpected competition from other industries. 

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10 Key Factors to Ensure Crowdfunding Success

Crowdfunding Campaign started as a means for start-ups to raise funds back in 2008. It is an alternative to venture capitalist investment. SME can now adopt the same model for raising of equity through share allocation or other ownership arrangement. You need the crowd to be effective in raising funds. Crowdfunding Campaign is more of an art than a science. It is about getting the right people involved at the right time. So what are the key success factors for a typical crowdfunding campaign?

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Life on Facebook

Last Friday, one participant asked me an interesting question.

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What's the Big Deal with having Publicity?

The end result or return of any public relations effort is publicity.

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