Anuja Lath Digital Marketing Guru

Anuja is India's #7 LinkedIn Top Voice 2017. She is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.

 

 

Types of Digital Marketing - Part 2

As discussed in the previous article, Types of digital marketing- part 1, we introduced you to some the different types of digital marketing like email marketing, mobile marketing etc.

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The Importance of Email Marketing for a Business

What is email marketing? It is a technique in digital marketing that has been adopted by millions of businesses and brands around the world to increase their business opportunities. Using email marketing can help share information with current or potential customers in order to further business interests.

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Types of Digital Marketing - Part 1

The way we live our lives today, digital marketing is being adopted by all brands, businesses, organizations or even people who are celebrities or influencers. Today, digital marketing is more powerful than ever. With the competition and brands trying to establish authority and credibility, it becomes extremely important for a business owner, a marketer to know how to do digital marketing. We can rightly state that digital marketing has become the need of today. 

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Best 5 Website Builder For Businesses You Should Know

Are you a musician? An artist? A photographer? Or are you an entrepreneur setting up a business? No matter what you do, a website builder can come to your rescue! It is a marketing tool that has the ability to shape your business and success. But there are hundreds of website builders out there. How do you know which one is right for you?

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The Impact of Marketing Strategy on Business Performance

The world is flooded with a variety of businesses. Let’s be honest, a brand that successfully markets itself is more likely to be a successful brand. Businesses often have a notion that the growth and profit of a business depends completely on the kind of business products/services you offer. But this is not the only factor that determines a business’s success. It is the way you present your business to the audience.

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