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3 days

How Real Estate Fared in Festive Season 2018

It is still too early to provide hard numbers of 2018 festive season’s property sales numbers as it is yet to conclude. Also, sales numbers are usually collated by the end of the fourth quarter. However, trends in recent years suggest that the entire fourth quarter of the calendar year is seen as an auspicious time wherein housing sales rise. Considering the q-o-q trends in 2018, sales numbers have increased across the major cities. For instance, housing sales in Q3 2018 increased by 9% as against the preceding quarter. In comparison to Q3 2017, sales increased by 15% in a year across the top 7 cities.

3 days

How does Pay Per Click Work?

PPC (pay-per-click) is a marketing strategy carried out on the Internet through SEO (Search engine Optimization) with a budget that is set for advertisement campaigns. There are millions of businesses that indulge in pay per click advertising on search engines such as Google, Yahoo and Bing.

4 days

5 Benefits of SEO for Small Businesses

Small Businesses are the backbone of a country’s economy, simply because they opens up doors for new opportunities and provide jobs. However, only a few small businesses among these businesses excel at what they do. Needless to say, businesses that excel use proper techniques of branding, social media promotion, website creation and most importantly, SEO. But why do we need SEO?

4 days

How to Create a Company Website

In today’s digital world it is important to have a website that can take your business to a whole new level. Without a website, it is difficult to earn profits and sustain a business in the long run.

5 days

Restate the Problem by Replacing Logic with Emotion

In business we are trained to be analytical. We respect data, targets, percentages, market shares and ratios. MBA students analyse case studies with detailed spreadsheets. We frame problems in terms of metrics and numbers. For example we might ask:

6 days

Remove the Cynics from your Team

Many managers make the mistake of thinking that their job is to create a happy cohesive team and a nice place to work. You don’t want happy people working for you – you want passionate people. 

7 days

Body Language Tips to Increase Sales

In preparing for a presentation to your customers or clients, it’s important to focus on what you are going to say, to memorize crucial points, and to rehearse those key messages so that you come across as credible and convincing. This is, of course, something you already know. 

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