More in Companies

4 days

7 Signs You Have an Outstanding Leader

After surveying thousands of organizational leaders, interviewing hundreds of leaders on the "Follow My Lead" Podcast and being a true student of leadership for many years, it's beyond evident to me there is an upper echelon of leaders.

5 days

6 Challenges of Artificial Intelligence

Artificial intelligence (AI) has been around for a while, but still remains a strong buzzword. The technology has evolved to rule today’s marketing sphere.

6 days

9 Advantages of Online Marketing

In the digitization era, marketing is incomplete without online marketing.

6 days

Pricing & Commercial Strategy

“The single most important decision in evaluating a business is pricing power. If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.” – Warren Buffet

7 days

Does Elon Musk hold the keys to the Future of Travel?

What would your city do if it were struggling with perennial traffic congestion? India would bet big on a rollout of metro railways in as many cities as possible. Japan probably has no clue about the word ‘traffic’. China would build something to flaunt their tech superiority. No kidding; they are already working on a 1000-kmph ‘Super Maglev’ to take on Hyperloop.

9 days

The Power of Anticipatory Customer Service

The common view of customer service is one focused on reaction. A customer buys something, has a problem, issue or question—either during the sales process itself or later on—which is then handled by a customer service professional.

10 days

Are We Drowning in a Sea of Big Data?

As the 80’s hit song by Timbuk 3 goes ‘The future’s so bright we’ve got to wear shades’ and in the advertising, marketing and communications industry one could easily believe that to be true.