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1 month

6 Step Guideline for Social Media Content Plan

As a social media marketer, one is often left in a state of uncertainty. It is difficult to gauge whether your social media marketing campaign is going to be successful or not. This is because it is not fixed whether your target audience will enjoy the content put out by your business or brand. So, how does one create the right content? And how is this content managed?

1 month

What Research Shows the Most Effective Leaders Do Differently

I assumed I knew what it took to be an effective leader. My first six months of leading a team consistently proved my assumptions to be wrong. I made mistake after mistake. Yet, I knew, after observing the leaders around me, leadership was skill that could be developed and with enough work and effort I could to become a more effective leader.

1 month

Peter Thiel and Leaving Silicon Valley

Peter Gregory, the character from the series, Silicon Valley, who most resembled Peter Thiel, was written out during season 1 because he died of a heart attack. Peter Thiel’s departure from Silicon Valley was – fortunately – for different reasons. Having taken a great deal of grief from the tech community for his support of Donald Trump, he decided that the climate of the place had become too one dimensional, too much of a bubble.

1 month

The Trump Approach on Foreign Policy: A Confusing Time

The words “another country” evoke themes on both sides of the Atlantic. It occupies the first line of the second (or third, depending on the version) stanza of the hymn, “I Vow to Thee My Country”, that was written in the aftermath of WWI. It is the title of a movie loosely based on the life of the British (Cambridge) spy Guy Burgess that explores themes of patriotism, class and sexuality. It is also the title of a movie based on the 1962 book by James Baldwin that explores the themes of sexuality and race in America. For someone of dual citizenship, with half a life spent in the UK and half in the US, the title taps a rich seam of conflicted thoughts and feelings about the ties that bind and how self can be subjugated to something greater than self.

1 month

The 3 Leader Profiles You Must Avoid

The feeling in my stomach was sickening. At first, I sat there in slight disbelief with the simple thought running through my head over and over, “How in the world could my team possibly rate me like this?” As I continued through my leader report, the feeling didn’t get better as I read, “He micromanages a lot” and “He treats people differently based on who you are.” Candidly, it was hard to read. As I sat back in my chair fighting off feelings of anger and disappointment, I saw the words a mentor had spoken to me that I had written on a notecard:

1 month

The Symbiotic Future of Customer Service

The Symbiotic Future of Customer Service I began 2018 with a few predictions about the ways I expected AI to shake out this year. One of the trends that I discussed was companies embracing the concept that humans would work hand-in-hand with artificial intelligence to improve customer experience. I am happy to say that’s beginning to happen.

1 month

Who is Your Favourite Boss?

How long did you take to come up with a name? If this is your first job, read no further. Oh! you come up with a name in no time? Did I hear you say that this is a question for which we all have answers instantaneously? I believe we are always ready to talk about our pet boss even before anybody has asked us. Then what's the big deal about, you might ask, isn't it as similar as asking about your favourite colour/dish/city/movie/best friend?