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2 months

Marketers Must Learn to Anticipate Content Trends

Do you remember when MTV was the best way to get in front of the teen and young adult audience? Once mobile technology became popular, it didn’t take long for that age group to be on the move.

2 months

5 Simple Phrases Bad Leaders Don't Use Enough

There aren't many managers that say being a leader is simple. It makes a lot of sense because there are so many important things they are responsible for.

2 months

How to Supercharge your Executive Team

Be honest. Is your exec team as good as it could be? Are they tight-knit, collaborative and honest? Do they understand and support each other? Is everyone working towards the same goal? If the answer’s no, I’d suggest you have some work to do.

2 months

Beyond Bitcoin: The Future of Blockchain Technology

Bitcoins were introduced in 2009 to great fanfare. Although there had been predecessors, Bitcoins were framed as the first form of cyber currency.

2 months

Are you Overworking your People?

Are you the kind of boss who gets in at 7.30 am, works hard till 7 pm and expects all your staff to do the same? Are you finding it hard to recruit people who want to? Trust me when I tell you that this approach is not so good. There is considerable evidence that in office work, long hours do not lead to increased output. And there are negative consequences to overwork. People get burnt out. 

2 months

The Importance of Online Advertising

The advancement of the World Wide Web since the last ten years has completely changed the advertising landscape.

2 months

The Risks of Sticking with Legacy Technology

Legacy technology is like that old pair of jeans you wore as a teenager. “They are comfortable” was always your answer to any inquiry.