More in Companies


2 months

4 Powerful Leadership Lessons From a CEO Who Helped Transform a Major Bank

Success is often thought to be easy when you are not given the entire picture. Many may assume that notable business leaders experienced smooth sailing to the top of their respective industry. But in most cases, quite the opposite is true.

2 months

The Impact of Digital Technologies on Marketing Strategies

Technology is a word that was first coined in 1829. But does it mean the same thing in 2018? Probably not! We live in an era of technology. Take a close look at your own lifestyle. It is the reason you’re reading this article. Technology is what helps us start and end our days. Whether it’s your smartphone or your automatic car, technology has seeped through our lives. Technology has enabled millions of inventions that have had a great impact on improving our lives and making us more efficient.

2 months

The Day Elon Musk Took A Wrecking Ball To His Own Personal Brand

During this last week, Elon Musk has taken a wrecking ball to his personal brand and provided a lesson in how not to manage your public persona, your brand, and your personal credibility.

2 months

How to Increase your Website's Google Ranking

Most business owners want to get more exposure on Google to increase exposure and drive more sales. Our dependency on Google is not new. If we do not know something, the answer is Google. We never think of this while using Google, but we search for answers using something called keywords. Sometimes you may type something and not find the right results for it. In such cases, you might try revising your keywords or what you searched for.

2 months

Who Will Win The Space Tourism Race: Bezos, Musk or Branson?

Amazon supremo Jeff Bezos looks like he is about to beat Elon Musk and Richard Branson to launch the first ever consumer tourism trips into space.

2 months

Start-ups: Failure, Success and Everything In Between

Start-ups often fail. That is a fact of life that just has to be dealt with. All your ideas may not be feasible. All your dreams might not be doable. Sometimes, start-ups succeed when the right idea is fed into the right market by the right team at the right time. This is putting it simply. There are many reasons for failure and many reasons for success. A clear understanding of the two is what it takes to make a successful enterprise. The trick is to learn, not just from your own mistakes, but from the mistakes of others. When others sink, go through every problem with a fine-tooth comb and make sure you don’t head down the same road. When it can be avoided, why sink and learn after you have drowned when you can learn without touching the water? That isn’t to say, you will never fail. Just avoid taking untimely dips as often as possible.

2 months

People do the Strangest Things on LinkedIn

A few weeks ago I posted a video about the fashion industry and was inundated with comments from disgruntled readers saying that LinkedIn was not the place to feature such content and it belonged on Facebook. I countered the criticism by saying that LinkedIn is about all types of business and fashion itself is a $1.2 trillion global industry and as such deserves as much attention as other (so-called) traditional businesses.