More in Companies

1 year

Posts That Get More Engagement on Instagram!

One of the most important channels on social media for brands and online businesses is Instagram. Instagram is booming, with millions of users and brands added daily, and is an indicator of success for most people, especially the millennials.

1 year

The Power of Infographics!

Infographic is one of those elements in social media that manage to catch the attention of a reader. Just how images and videos are preferred more than written content, infographics are a great way to engage with your audience, because compared to written content, infographics are eye-catching. Written content, no matter how well written, is easily lost amongst thousands of posts that are published online. However, infographics are often saved or bookmarked by people, simply because they offer valuable information in a well-formatted way, and creates a great impact on the reader.

1 year

The Power of Hashtags on Social Media

An online marketer of an online business is bound to know about the Importance of hashtags in the world of social media. But this is something that everybody with an online presence should be familiar with. To be able to use hashtags for any social media channels, one must know the value of hashtags and the success or growth that comes with it. Online businesses have successfully grown their audience and even gone viral, all thank to hashtags.

1 year

Hyperscale Businesses in the Digital Age

Your essential briefing on what you need to know about Hyperscale Businesses in the Digital Age. Protect your business. The recent news item about Amazon being in talks to offer event ticketing (here) brings into focus the existential threat from a class of businesses that have emerged over the past five years, which that can be described as “Hyperscale” organisations.

1 year

How to use LinkedIn for Marketing your Business

LinkedIn seems to be a booming platform for businesses to showcase their services, products and success. With Microsoft having taken over LinkedIn, it has emerged as a more powerful tool for networking, generating leads and creating brand awareness. LinkedIn is focused on both B2B as well as B2C conversions. Ask yourself: Are you using LinkedIn for marketing your business? Statistics reveal that LinkedIn is used more by businesses and B2B marketers to create brand awareness and also generate valuable leads and business through it. According to research, LinkedIn has the maximum potential to generate leads, thanks to its professional nature. If you’re looking to boost your conversions and get your business back on track in 2018, here are LinkedIn tips for your businesses:

1 year

In Praise of Smart Work

Imagine this. You are onboard a sinking ship. Everyone is busy draining the water out. But the water is filling in the ship faster than people can drain it out. The ship is still sinking.

1 year

How to Stay Ahead of the Competition?

The marketing domain is flooded with numerous small businesses that are trying really hard to establish themselves as a reputed brand. If you have a strong customer base for your business the task of building a brand image becomes much easier. But if you’re still working on acquiring a customer base, these marketing tactics come in very handy. Here are some few pointers to stay on top of marketing space: