A few days ago Tencent officially announced a major restructuring (Link in Chinese), the third ever in company history. The move is a big deal for the Chinese internet industry as the repositioning of Tencent’s divisions reveals much about their long strategy and where they believe the future key internet and technology sector battles will take place. In this essay I hope to provide a detailed breakdown and analysis of the restructuring and the implications for Tencent’s strategy moving forward.
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