What a World Famous Chef Taught Me about Customer Experience
A couple of years ago in Forrester CXNYC conference, I had the pleasure of hosting a dinner for 25+ executives across several industries, along with a panel discussion on “Creating the Customer Experience Mindset.” I was joined by @Sean McGloin of Farmers Insurance and @Michael Moore of SiriusXM, and we hosted our discussion at Per Se, the acclaimed three-Michelin-starred restaurant in New York. Since the night’s discussion was all about the customer experience, why not host the dinner at a place that’s all about that?
- 01/10/2018
- 4
Forget Uber: Hilton and Argos are leading the Age of Intent
Consumer expectations have been driven in large part by the experiences they’ve had with Amazon, Uber and other forward-thinking companies that have made the customer experience a top priority. I’ve heard this new era described as “the age of Uber,” but personally, I think that gives one company, in one industry, too much credit. Uber is just one example of a much larger trend in customer experience, one that’s embodied by companies such as Argos and Hilton.
- 09/09/2018
- 6
Is Your Company Self-Sabotaging?
Virtual Personal Assistants like Google Home and Amazon Echo are making headlines everyday as harbingers of our voice–powered future. It only makes sense that consumers would simply want to tell a device what they want to do, and magically, it happens. That’s the promise of conversational commerce, and future that both consumers and executives dream of.
- 18/08/2018
- 4
When Artificial Intelligence and Emotion Collide, Consumers and Brands Win
For thousands of years, consumers and businesses only interacted in person, and it was easy to understand the emotions of customers. If you lived in the Old West, and you went to the general store, the owner knew you and your preferences, and very likely why you were there. Depending on the time of year, he would have already stocked up on grain, seed or whatever you needed before you even asked for it. These types of interactions created positive emotional responses that over time established loyalty.
- 04/08/2018
- 9
The Future of Artificial Intelligence in Business
The tech industry is abuzz over the announcement that IBM (Watson) and Salesforce (Einstein) will integrate their artificial intelligence platforms. While some may see this alliance between two giants as a bit concerning, I see this as a positive sign, and a sign of big things to come in terms of AI for business.
- 29/07/2018
- 7
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