When we start on the topic of consuming data, that’s an area that I feel quite passionate about. I truly believe that the way data and information is presented can be improved greatly, not just by embracing the new, fantastic technologies now available (which is very important), but by adopting a set of standards. To fully embrace intelligent FP&A (iFP&A), we must add order and elegant simplicity to present our findings and insights to an ever-growing and diverse audience of stakeholders.
For me, being introduced to the International Business Communications Standards (IBCS) back in 2015 was an epiphany. It is funny how some of the most powerful ideas can be some of the simplest. A friend shared the concept with me, and I was an immediate convert. The core of the idea is built around the “SUCCESS” philosophy:
It is incredible to me how often we experience our peers, subordinates, and leaders trying to share information or an idea, and the way they try to visualize it comes out more like a Jackson Pollock painting. While it may be a work of art, it doesn’t express any actionable insight.
To outline the SUCCESS philosophy:
How many times have you listened to a presentation, read a report, or viewed a dashboard and weren’t too sure what the message was?
Applying semantic notation simply means that regardless of the medium you choose, similar items should look similar and different items should look different.
The goal of condensing, regardless of medium, is to have all the information you need to convey fit on one page.
Visual integrity means that all the information is presented in the most truthful and easily understood way.
Proper visualization means that the charts and tables used convey the desired message along with the underlying facts as quickly as possible.
I believe this point is rather self-evident: Don’t add items that don’t add to the message and can actually confuse the audience – that is, no eye candy!
It is amazing to me how many reports and presentations we see lack basic structure. All of the insights should follow a logical structure, forming a convincing storyline.
An important component of the successful iFP&A professional is the ability to tell great stories. Think of it like a video game that has the most robust graphics and special effects available. If there isn’t a good storyline to follow, the game itself will fail.
My purpose is to inspire you to move your data visualization skills forward, regardless of your current capabilities. These are improvements you can make today to your presentations and reports to save time, money, and resources in building the capacity to make better, smarter decisions faster.
These changes don’t need to start on an enterprise-wide basis; just start with you and your team. When your stakeholders see how much clearer and efficient your presentations are, they will want to join you in these storytelling techniques.
We will be hosting a number of events all over the world, where we will be discussing and diving deeper into these critical issues and topics. In addition to our Global FP&A Roundtable series, we hope to see you at Financials2018 EMEA in Prague, October 16–18.
Brian is Founder and Principal at Kalish Consulting. He is Former Executive Director – Global FP&A Practice at AFP. He has over 20 years of experience in Finance, FP&A, Treasury and Investor Relations. He previously held a number of treasury and finance positions with the FHLB, Washington Mutual/JP Morgan, NRUCFC, Fifth Third and Fannie Mae. He has spoken all over the world to audiences both large and small hosting FP&A Roundtable meetings in North America, Europe, Asia and soon South America. Brian attended Georgia Tech, in Atlanta, GA for his undergraduate studies in Business and the Pamplin College of Business at Virginia Tech for his graduate work. In 2014, Brian was awarded the Global Certified Corporate FP&A Professional designation.