Karthik Nagendra

Karthik Nagendra Digital Expert

Karthik is the Co-Founder of Pink Ladder and Founder & Director of ThoughtStarters. He has over a decade of experience in branding, communication strategy, executive communication & thought leadership marketing, human resource and operations management. He has been instrumental in creating many award winning programs for leading brands like MeritTrac-India's largest Skills Assessment Company, Wipro Technologies and Accenture. He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles in international journals & has been a guest speaker at many Ivy League Universities globally. He is a serial entrepreneur, always on the look out for the next big idea! Karthik has a Bachelor's Degree in Computer Science from Bangalore University and an MBA in Marketing & Finance from IIPM Bangalore.

3 Ways To Stop Worrying on Things You Can’t Control

A lot of us tend to worry about things which are often not in our control.

Written by: Karthik Nagendra
26/04/2021
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Content Marketing: 5 Steps to Create Impactful Content

Content Marketing Strategy: 5 Steps to Create Impactful Content

At the core of any content marketing strategy is persuading your target audience to covert to sales opportunities.

Written by: Karthik Nagendra
20/04/2021
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3 Things to Fix If Your Content Marketing Isn’t Working

A recent survey by ThoughtStarters shows that over 85% of B2B buyers believe the quality of content they receive is of poor quality & does not demonstrate thought leadership effectively.