Mark Laudi Media Expert

Mark Laudi is a media and communications mentor with 24 years of expertise in the media industry, including mission-critical B2B communications, crisis communications, public speaking and presentation skills. Besides mentoring business and political leaders worldwide in media skills, public speaking, and conference presentations, Mark is a much-sought-after speaker, conference anchor, and panel moderator at business events. He conducts master classes in media and presentation skills as well as crisis communications workshops for senior executives at a large number of multinationals in Asia, the Middle East and Europe. Mark also possesses expertise in investor relations and invests in online startups that cater to the needs of SMEs.

 

Why Senior Business Leaders Can't Mouth off like Donald Trump

A surprising number of media training participants have asked me why they can't just speak their minds like Donald Trump. They admire his courage to say what he thinks. They find it refreshing and authentic to get an unvarnished, warts-and-all view on virtually every topic imaginable, even if they disagree with it.

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Six Communications Skills to Learn from John Bercow

In the whole Brexit chaos, the person who has impressed me the most is the former Speaker of the House of Commons, John Bercow. He has ensured that the agenda and the rules of the House have been followed, that parliamentarians wishing to speak got their turn, and he has waded into the frequently unruly debate to keep "OOORRDEERRRR!"

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2020 Foresight: Is Much of your Big Data Lost in Presentation?

If the 2010s were the decade of cloud computing and big data, the 2020s will see a torrential downpour. Already more than 20 billion IoT devices are contributing data. Smart cities will add to that, as will Enterprise Content Management and Machine Learning. These will threaten to drown business leaders that have to derive insights and plan strategies based on veritable oceans of data.

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Why Teaching MBA Students Presentation Skills is Easier said than Done

My clients for media skills and executive presence training are almost exclusively senior business and government leaders. But when National University of Singapore asked me a few years ago to coach their top MBA students, I accepted. The opportunity to contribute to the development of future business and government leaders was too good to pass up.

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2020 Foresight: Can You Prove Your CEO Didn’t Say This?

Read the headline again. Isn’t it crazy that in the 2020s your corporate communications team is going to have to grapple with such strange media enquiries.

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2020 Foresight: Climate Change Will Force Companies to Switch to Live Webcasts

You only need to look to Greenland’s melting glaciers, or the increased severity of storms, to know climate change is already upon us. All we can hope for in the 2020s is to stop it getting worse, or to adjust to its impact.

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"Before I Start"​ Well, You've Already Started, So Just Get on With it!

Please can we retire "Before I start" from keynote presenters' vocabularies.

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2020 Foresight: How to Compete with Artificial Intelligence

Let’s get real – there is no such thing as artificial intelligence (AI) yet. At best, when people talk about Artificial Intelligence they really mean machine learning. By some predictions, we won’t see truly intelligent machines until the 2030s or later.

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The Real Reason Why Asian Conference Delegates Don't Ask Questions during Q&A

To answer this question, let's bring to mind a typical conference experience: The brief interactive plenary presentation is nearing its climax, a focused audience of conference delegates has keenly taken in the handful of highly-engaging visual materials and is waiting with baited breath to hear the expert speaker's conclusion. When the invitation to ask questions comes, a dozen hands shoot up urgently and implore the emcee to hear theirs first.

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Should Corporate Communications Officers Act as Spokespeople in the Media?

This question came up in conversation with one of my clients recently. Where do you stand?

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Seven Ways to Identify Fake News

The discussion about policing fake news misses one important point. Sure, people shouldn’t publish rubbish and pass it off as news. The sender has a responsibility to ensure what they publish is correct. In the case of the widely-publicised Russian troll farms, the sooner they are shut down the better.

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ConnecTech Wrap Up: Comms Professionals Must Get Ready for 5G and Live Streaming Platforms

If there are two takeaways for disciples of communication from this year's #ConnecTech in Singapore, they are (1) the rise of 5G, and (2) the proliferation of live streaming platforms - with huge implications for communications professionals and their senior leadership teams.

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Eleven Ways to Ensure Delegates Don't Leave Your Event Early

So, your event is underway, but with each passing hour your audience shrinks. Some delegates leave during the coffee or lunch breaks, others walk out during the plenary sessions or breakouts.

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The Death of the Private Conversation

There is no such thing as a private conversation anymore. Streaming video live from your smart phone is now so easy, you should expect to be on camera all the time.

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How Should Business Leaders Handle Personal Questions on TV?

There were two controversies surrounding public figures being asked personal questions on camera this week, which provide hugely valuable lessons for senior business leaders.

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