Digital Marketing

10 Ways to Drive More Sales Using FOMO Marketing
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SUPER TAG: Anuja Lath

The term “FOMO” stands for “fear of missing out.” It’s the fear of missing out on opportunities if you don’t act upon them now.
21 of the Best Tactics and Tools to Boost Your Small Business in 2020
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SUPER TAG: Anuja Lath

To empower your small businesses in this digital age, you have more marketing options than ever.
4 Tips for Physiotherapy Advertisement
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SUPER TAG: Anuja Lath

Do you own a physiotherapy center? Are you looking for ways to advertise it? This is definitely the article you should be reading now. We will delve deeper about the various marketing ideas and advertising techniques you need to know, guiding you on how to plan a strategy for your physiotherapy business.
7 Most Popular Types of Content and How to Use Them for Marketing
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SUPER TAG: Anuja Lath

If you want to grow your online business, content marketing is a sure-fire strategy to help you do so.
8 Lead Generation Marketing Strategies for Success in 2018
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SUPER TAG: Anuja Lath

Lead generation is the backbone of business growth! The more leads you generate for your business, the more opportunities you create for success and revenue generation. Content is the fuel in your lead generation process. Content is what attracts your users in the first place. So, if your content is able to convey the right message to your audience, you are likely to achieve even more success.
8 Things to Keep in Mind before Going through any Content Marketing Strategy
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SUPER TAG: Naveen Joshi

A content strategy is a segment of your marketing plan that deals with the management of any media that you create and own – written or visual. Along with content curation, one needs to form a deliberate strategy and execute this plan in an efficient manner to attain the desired results.
A Quick Guide to Google Search Operators
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SUPER TAG: Anuja Lath

Google search operators can help level-up your searches.
Can a New Brand Launch Totally Depend on Digital Marketing?
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How do you come to know about a new brand/product launch? Print media? Television advertisements? Word of mouth? Brand launch events? There can be ‘n’ number of ways to do so, but the most popular today definitely has to be digital media. Now, the question that arises is can a brand launch be isolated from all other medias and just be relied on this new platform?
Content is the Kingdom, Customer is the King
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SUPER TAG: Anuja Lath

Content is the king you say, it is no more a king. The digital age along with the outburst of content across all social media platforms has made it a kingdom. A kingdom ruled by the customer - Yes, you read it right, the customer is the new king. A new study from TrackMaven says that though brands and businesses are investing their money in implementing greater and better content strategies engagement has been getting lower than ever. This is an outcome that a simple supply-and-demand analysis could have predicted, but keeping all the reports and observations aside, a content explosion over the digital space has made customer the king. Now the customer has a choice, the power of choice.
Digital Marketing Tactics to Watch Out For in 2019
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SUPER TAG: Anuja Lath

Over the last three decades, digital marketing has exponentially flourished, helping many brands and organisations stay ahead of the competition. Businesses rely on effective digital marketing strategies to ensure growth in the long term.
How to Create a Killer Instagram Profile
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SUPER TAG: Stories

Whether you are a business owner, a member of the professional community, or just about anyone else these days, your Instagram profile says a lot about you, and what it says is important.
How to Create a Simple but Powerful Content Marketing Process
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SUPER TAG: Anuja Lath

For a long time, marketers utilizing content marketing have focused on creation only. They worry a lot about what to write and when to write it.
How to Plan an Effective Instagram Marketing Strategy
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SUPER TAG: Anuja Lath

It’s been eight years since Instagram came into being. It is a popular social media platform where people share information in the form of pictures and videos. But now it has emerged as a powerful tool for marketing and brand building. In this digital era, it’s important for every business to market its offerings on social platforms. Of all the social media sites, Instagram is the leading social networking site as of 2019.
Pros and Cons of PPC
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SUPER TAG: Anuja Lath

Pay per click, aka PPC, is one of the most effective ways to reach an audience that is looking for products or services offered by a business. PPC ads are basically the ones that you pay for to appear on top of Google search results.
Reasons Why Your Marketing Strategy is Failing
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SUPER TAG: Anuja Lath

Are you facing challenges while marketing your business? Are your marketing campaigns not showing you the results you had expected to see? It’s definitely time to work on your marketing strategy.
Struggling with Marketing your Startup - Do These Three Things
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SUPER TAG: Naveen Joshi

"We do not have enough budget for marketing."
The Concept of Digital Marketing
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Digital marketing is an innovative concept that is helping buyers become more informed than ever. Through different database-driven distribution online channels, products and services are promoted online to reach consumers in an appropriate, significant and customised manner. Traditional sales methods and face-to-face marketing are quickly becoming obsolete.
The Future of Digital Marketing
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SUPER TAG: Anuja Lath

Are you relying on technology and the Internet to accomplish everyday tasks? With the needs and demands of the market consistently changing, it has become important for marketers and organisations to keep pace with the current digital marketing trends in order to stay relevant and continue to thrive in the digital era.
Types of Digital Marketing - Part 1
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SUPER TAG: Anuja Lath

The way we live our lives today, digital marketing is being adopted by all brands, businesses, organizations or even people who are celebrities or influencers. Today, digital marketing is more powerful than ever. With the competition and brands trying to establish authority and credibility, it becomes extremely important for a business owner, a marketer to know how to do digital marketing. We can rightly state that digital marketing has become the need of today.
Types of Digital Marketing - Part 2
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SUPER TAG: Anuja Lath

As discussed in the previous article, Types of digital marketing- part 1,we introduced you to some the different types of digital marketing like email marketing, mobile marketing etc.