How Real Leaders Can Prepare For Crisis

How Real Leaders Can Prepare For Crisis

Vartika Kashyap 22/01/2020 7

Being a leader/manager, crisis management is your biggest problem. It’s one of the many things that might keep you up at night.

But you're not alone in dealing with the crisis. You’ve got your team—people you have to keep motivated and inspired until you all get through the crisis successfully. It makes leadership sound a bit stressful, right? 

Well, it is. Being the marketing manager at ProofHub, I’ve been subject to similar circumstances every now and then. But I keep my team prepared, regardless of what crisis may arise and when.

If you also want your team to be ready and function well in a crisis, here is what you need to do on an everyday basis. 

Talk To Your Team About Values

Having clear values is important, but creating shared values for a team is what makes success possible. With clear values, you and your team will be able to make clearer decisions more quickly and with greater unanimity even in the most adverse situations.  Communicate your company values faster with ProofHub collaboration tool. Sign up for FREE!

Plan Contingencies Ahead 

While you and your team may not be able to foresee any potential crisis, there are ways you could anticipate one. For starters, you can have a contingency plan ready. Have procedures and policies that will come into play during status quo times and increase the speed of execution. 

Set Clear Crisis Roles And Responsibilities 

In the chaos of a crisis, clarity is your biggest advantage. That is why it is important that you make everyone clear about their roles and responsibilities in general and in case of potential emergency situations. 

Inspire Team Commitment And Teamwork

Last but not least, help your teams stay committed to each other.  Make sure that they work as a group and are more supportive during a crisis. Find ways in which you can allow your team to naturally bond and rally together—and carry forward their preparation for the crisis.

So, this is how I keep my team ready before a crisis arrives. If you are a leader or someone who is held in charge in a crisis, put these tips into practice as soon as possible.

Did you find these tips helpful or is there something that you would like to add to this post? I would love to read your suggestions and leadership experiences in the comments. 

Author Bio

Vartika Kashyap is the Chief Marketing Officer at ProofHub — leading project management software. From contributing to websites such as The Huffington Post,, Elearning, Dzone, and The Next Web to becoming LinkedIn Top Voices in 2017 and 2018, she has recognised amazing new ways to reach the audience. She weaves stories about productivity, team building, work culture, leadership, and common workplace events. She also loves to read and travel to new places.

Share this article

Leave your comments

Post comment as a guest

terms and condition.
  • Karl Roemer

    Communication and technology have changed the landscape for crisis management.

  • Molly Robison

    Thanks for the tips

  • Neil Williams

    I feel much confident now.. Thank you !

  • Reese Christopher

    Great article

  • David Haschak

    I am particular impressed about all the good examples you gave

  • Ryan Gorman

    Great words Vartika ! Shows our current status that how we deal with real time crisis!

  • Jack Napier

    Very well delivered

Share this article

Vartika Kashyap

Digital Expert

Vartika is the Chief Marketing Officer at ProofHub. She has 6 Years experience in online digital marketing, brand optimization and SEO along with social media marketing and email marketing strategies. Vartika holds an MBA in Finance (Banking) & Marketing from the IBS Hyderabad.  


Latest Articles

View all
  • Science
  • Technology
  • Companies
  • Environment
  • Global Economy
  • Finance
  • Politics
  • Society