Nitish Mathur Digital Marketing Expert

Nitish is the CEO of 3Cans. A food blogger turned Growth Marketer, with a knack for tongue-in-cheek content and co-author of "The Growth Hacking Book 1 & 2", he helps companies hone their brands through everything digital. 

 
Unleashing Creativity in Marketing Approaches

Unleashing Creativity in Marketing Approaches

In the dynamic realm of marketing, creativity serves as the linchpin that distinguishes outstanding brands from the ordinary.

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Millions of Pensioners to Lose Winter Fuel Payments Amid Parliamentary Vote

Millions of Pensioners to Lose Winter Fuel Payments Amid Parliamentary Vote

Millions of pensioners are set to lose their winter fuel payments this year after a contentious vote in Parliament resulted in the approval of cuts to the program.

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Starbucks’ New CEO Faces Criticism Over 1,000-Mile Commute and Environmental Impact

Starbucks’ New CEO Faces Criticism Over 1,000-Mile Commute and Environmental Impact

Starbucks’ newly appointed CEO, Brian Niccol, has found himself at the center of controversy even before officially taking up his role.

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Who Will Drive Your Future Success? Highlighting Hidden Potential

Who Will Drive Your Future Success? Highlighting Hidden Potential

Who drives the future success of a company? It’s an existential question every business leader grapples with at one point or another.

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YouTube Introduces Sleep Timer Feature for Premium Users: A Step Towards Enhanced User Experience

YouTube Introduces Sleep Timer Feature for Premium Users: A Step Towards Enhanced User Experience

YouTube, the world’s most popular video-sharing platform, continues to innovate with new features aimed at enhancing user experience.

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Novak Djokovic Wins Historic Olympic Gold Medal at Paris 2024

Novak Djokovic Wins Historic Olympic Gold Medal at Paris 2024

Serbian tennis legend Novak Djokovic clinched the gold medal in the men's singles tennis event at the Paris 2024 Olympic Games.

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The Role of PR Firms in Crisis Management and Damage Control

The Role of PR Firms in Crisis Management and Damage Control

Modern businesses come across a variety of crises due to fast changes and worldwide problems.

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Business Chiefs Gather to Discuss India Trade Deal Proposals

Business Chiefs Gather to Discuss India Trade Deal Proposals

Business leaders gathered in London yesterday at a special summit to discuss the benefits of UK trade and investment with high growth economics.

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Wimbledon’s AI Writer Serves up Incorrect Information on First Day of the Tournament

Wimbledon’s AI Writer Serves up Incorrect Information on First Day of the Tournament

An artificial intelligence writer, designed to update from Wimbledon has published a series of factual errors on the first day of the tournament.

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Hybrid Workers Urge Employers to Boost Investment in Connectivity

Hybrid Workers Urge Employers to Boost Investment in Connectivity

Lack of reliable mobile connectivity in the office is affecting seven in ten hybrid workers, forcing a majority of employees to leave the office building to make phone calls, survey reveals.

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71% of Businesses Struggle to Retain Customers

71% of Businesses Struggle to Retain Customers

A staggering 71% of businesses are grappling with the challenge of customer retention, highlighting a critical issue in this competitive market.

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81% of Marketers Believe AI Will Enhance their Work, Despite Regulatory Concerns

81% of Marketers Believe AI Will Enhance their Work, Despite Regulatory Concerns

Eighty-one percent of creative professionals believe AI will enhance their work.

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Over Half of Financial Institutions Use Faster Payment Technologies

Over Half of Financial Institutions Use Faster Payment Technologies

56% of financial institutions, payment providers and businesses have integrated faster payment technologies in their payment infrastructures.

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Google Acquires Cameyo to Enhance Windows App Support on ChromeOS

Google Acquires Cameyo to Enhance Windows App Support on ChromeOS

Google has acquired Cameyo, a company specializing in virtualization tools that allow Windows applications to run on ChromeOS devices.

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Budget Airlines Fined €150 Million for Charging Passengers for Cabin Bags

Budget Airlines Fined €150 Million for Charging Passengers for Cabin Bags

The Spanish government has fined budget airlines including easyJet, Ryanair, Vueling, and Volotea a total of €150 million (£128 million) for policies that involve charging passengers extra for cabin luggage.

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WordPress SEO: Adapting to Changes in Search Engine Algorithms

WordPress SEO: Adapting to Changes in Search Engine Algorithms

WorԁPress sites still rely heavily on Seаrсh Engine Oрtimizаtion (SEO) to thrive in the ever-сhаnging ԁigitаl mаrketing lаnԁsсарe.

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Tottenham Hotspur Stadium is the Most Visited Stadium in the Premier League

Tottenham Hotspur Stadium is the Most Visited Stadium in the Premier League

The Premier League 23/24 season has provided fans with many unforgettable moments, including Manchester City’s record-breaking title.

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Top Tips for a Successful eCommerce Business in Florida

Top Tips for a Successful eCommerce Business in Florida

Running an eCommerce business is tougher than it might first seem.

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InX Summit: Former CIA Agent Highlights Power of Negotiation for CEO and Board Alignment

InX Summit: Former CIA Agent Highlights Power of Negotiation for CEO and Board Alignment

Over a third (38 per cent) of tech leaders fail to report directly to their CEOs, suggesting there’s a gap between the role technology plays as an enabler of business success and technology leaders having an equal voice at the highest level.

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Networking at Speaking Events: A Guide for Aspiring Business Professionals

Networking at Speaking Events: A Guide for Aspiring Business Professionals

Networking at speaking events holds tremendous potential for aspiring business professionals, as you can connect with industry leaders, peers, and potential collaborators.

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How Important Is Reactivity In Digital Marketing?

How Important Is Reactivity In Digital Marketing?

Companies that respond to current events and online conversations could be more successful than those that don’t.

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How Smart Ad Testing Can Empower Marketers: Tips for Every Digital Advertiser

How Smart Ad Testing Can Empower Marketers: Tips for Every Digital Advertiser

Smart ad testing can empower marketers by providing valuable insights into the effectiveness of their advertising campaigns.

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Delivery Firm Getir Pulls out of Global Markets to Consolidate its Presence in Turkey

Delivery Firm Getir Pulls out of Global Markets to Consolidate its Presence in Turkey

Getir has announced its decision to withdraw from global markets including the UK, Germany, Netherlands, and the United States.

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HMD Unveils New Smartphone Lineup, Moving Away from the Nokia Brand

HMD Introduces New Smartphone Lineup, Moving Away from the Nokia Brand

HMD Global has officially introduced its first lineup of smartphones without the Nokia branding, marking a significant shift in the company's direction.

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Adobe Launches Firefly Image 3

Adobe Launches Firefly Image 3

Adobe has announced a groundbreaking update to its Photoshop creative software, introducing a suite of new generative AI tools powered by its innovative Firefly Image 3 foundation model.

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Pixel 9 Leaks Hint at Cutting-Edge On-Device AI Innovations

Pixel 9 Leaks Hint at Cutting-Edge On-Device AI Innovations

Google's relentless pursuit of innovation in artificial intelligence (AI) continues to drive advancements in its smartphone technology.

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Elon Musk's X Platform Implements Safety Measures Against Bots

Elon Musk's X Platform Implements Safety Measures Against Bots

Elon Musk has unveiled a series of updates aimed at enhancing safety and authenticity on X, responding to user concerns about the proliferation of bots.

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Amazon Set to Invest $150 Billion in Data Centers Over 15-Year Period

Amazon Set to Invest $150 Billion in Data Centers Over 15-Year Period

The global e-commerce giant Amazon is gearing up for future demands in AI applications and digital services.

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CEOs Nap More Than Managers, New Survey Reveals

CEOs Nap More Than Managers, New Survey Reveals

CEOs nap 39% more than managers, 24% more than directors, and 36% more than non-managerial roles.

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Surge in Abuse and Attacks on UK Shop Workers Sparks Calls for Urgent Action

Surge in Abuse and Attacks on UK Shop Workers Sparks Calls for Urgent Action

Reports of violence and abuse against shop workers in the UK have reached alarming levels, with employees expressing feelings of being "targets" in the face of escalating incidents.

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UFO Sightings in 1950s and 60s Linked to US Military Tests

UFO Sightings in 1950s and 60s Linked to US Military Tests

A Pentagon report has attributed the surge in UFO sightings during the 1950s and 60s to advanced US spy planes and space technology tests, ruling out evidence of encounters with extraterrestrial life.

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7 Mistakes Entrepreneurs Should Avoid

7 Mistakes Entrepreneurs Should Avoid

It takes a lot of strength to step out of the corporate lifestyle and start a business.

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London Surges Ahead Amid Widening UK Regional Growth Gap

London Surges Ahead Amid Widening UK Regional Growth Gap

The regional growth gap in the UK is widening as London is expected to continue pulling ahead.

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Scottish Government Launches Startup Hub in Silicon Valley

Scottish Government Launches Startup Hub in Silicon Valley

The Scottish government has recently launched the Techscaler pilot programme in Silicon Valley.

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Potential Takeover Battle Emerges as JD.com Considers Bid for Currys

Potential Takeover Battle Emerges as JD.com Considers Bid for Currys

Currys, a major player in the global retail landscape, may be on the brink of a takeover battle.

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5 Ways To Ensure Your Business Makes A Great First Impression

5 Ways To Ensure Your Business Makes A Great First Impression

Every manager knows first impressions are so important in business.

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Food Delivery Drivers Launch Strike on Valentine's Day to Demand Better Pay and Working Conditions

Food Delivery Drivers Launch Strike on Valentine's Day to Demand Better Pay and Working Conditions

On Valentine's Day, delivery drivers from popular food apps, including Deliveroo, Uber Eats, Just Eat, and Stuart.com, are planning to strike to demand improved pay and working conditions.

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1 in 4 Exes Are Cyber Stalking Each Week

1 in 4 Exes Are Cyber Stalking Each Week

24% of people check their ex-partner's social media channels weekly, while 13% admit to doing it daily.

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Pret A Manger Phases Out Last Veggie Stores in Strategic Shift

Pret A Manger Phases Out Last Veggie Stores in Strategic Shift

The popular food chain Pret A Manger is undergoing a strategic shift by phasing out its vegetarian-only outlets.

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93% of Businesses Using AI Are Open to a 4-Day Week

93% of Businesses Using AI Are Open to a 4-Day Week

Numerous businesses are considering the adoption of a 4-day workweek. 

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Mega Movie Week Debuts in Japan with Unprecedented Cross-Industry Campaign

Mega Movie Week Debuts in Japan with Unprecedented Cross-Industry Campaign

The Digital Entertainment Group International (DEGI) has launched Japan’s first-ever ‘Mega Movie Week’, a week-long cross-category campaign to drive digital transactional growth. 

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The Most Popular Video Game Console in Each European Country

The Most Popular Video Game Console in Each European Country

New research has revealed the most searched game consoles in each European country.

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Lessons We Can Learn from Michael Jordan's Brand

Lessons We Can Learn from Michael Jordan's Brand

Michael Jordan is widely regarded as the greatest basketball player of all time.

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Spider-Man 2 Breaks Records as PlayStation's Fastest-Selling Game

Spider-Man 2 Breaks Records as PlayStation's Fastest-Selling Game

Sony has taken the gaming world by storm with the release of Spider-Man 2, the fastest-selling video game developed by PlayStation.

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How Electric Vehicles Are Changing The Automotive Landscape

How Electric Vehicles Are Changing The Automotive Landscape

Since the Industrial Revolution, technology has evolved at an exceedingly exponential rate.

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The Future of Digital Marketing: Embracing Innovation for Success

The Future of Digital Marketing: Embracing Innovation for Success

Digital marketing has undergone significant changes driven by advancements in technology and changing consumer behaviors.

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The Evolution of Content Marketing in the Generative AI Era

The Evolution of Content Marketing in the Generative AI Era

With the advent of generative AI, content marketing is undergoing a transformative evolution.

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Navigating the Digital Realm: Unleashing the Power of Digital Marketing

Navigating the Digital Realm: Unleashing the Power of Digital Marketing

Digital marketing is reshaping how businesses connect, engage, and flourish in the digital landscape.

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Hawaii Tops the List: America's Most Expensive States to Own a Home in 2023

Hawaii Tops the List: America's Most Expensive States to Own a Home in 2023

Real estate enthusiasts have eagerly awaited the latest data on America's most expensive states to own a home, and the results are in.

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From Innovation to Dominance: Tim Cook's Blueprint for Apple's Success

From Innovation to Dominance: Tim Cook's Blueprint for Apple's Success

Tim Cook is one of the most successful CEOs in the world, having taken over the reins of Apple from Steve Jobs in 2011.

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AI Job Replacement: Entry Level Admin Roles Are Most At-Risk

AI Job Replacement: Entry Level Admin Roles Are Most At-Risk

Many repetitive tasks that were previously performed by humans will be soon replaced by artificial intelligence (AI).

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Influencer Marketing in the Age of Authenticity

Influencer Marketing in the Age of Authenticity

As social media continues to dominate the online world, authentic influencer marketing campaigns can help brands create stronger ties with their audience.

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Hidden Costs of Absenteeism: Is a Four-Day Working Week the Solution?

Hidden Costs of Absenteeism: Is a Four-Day Working Week the Solution?

A recent Expert Market study has found that almost half of all businesses in the US, Canada and the UK have introduced remote/flexible working policies to combat employee absenteeism, a phenomenon which costs UK businesses around £100 billion a year, the Department of Work and Pensions says.

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Everything You Need to Know About Influencer Marketing

Everything You Need to Know About Influencer Marketing

Influencer marketing has become an integral part of the marketing landscape in recent years.

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How Marketers Should Leverage Generative AI

How Marketers Should Leverage Generative AI

Artificial intelligence (AI) is transforming the way businesses operate and compete, and marketers are no exception.

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10 Digital Marketing Trends You Cannot Ignore in 2023

10 Digital Marketing Trends You Cannot Ignore in 2023

Digital marketing is constantly evolving as technology and consumer behaviour change.

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Sleep Tourism is Gaining Popularity Post Pandemic

Sleep Tourism is Gaining Popularity Post Pandemic

Sleep tourism is one of the biggest travel trends post pandemic.

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Four Innovative Ways to Bring Together Digital and Traditional Marketing

Four Innovative Ways to Bring Together Digital and Traditional Marketing

There is a place for both digital marketing and traditional marketing, but there are also plenty of ways you can combine the two to enhance your marketing activities.

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Different Business Models and Their Unique Advantages

Different Business Models and Their Unique Advantages

Every technology starts with a bright idea.

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Finding Success With A B2B Operation

Finding Success With A B2B Operation

If you are already running a B2B business, or you are thinking about setting one up in the near future, then there are a lot of things that you might want to be aware of to ensure that it is as successful as possible.

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17 Ways To Improve Your Business Productivity

17 Ways To Improve Your Business Productivity

Business productivity is essential to the success of any company.

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How to Take a Full-Funnel Approach When it Comes to Marketing

How to Take a Full-Funnel Approach When it Comes to Marketing

Businesses these days are under sheer pressure to meet quarterly revenue goals with a thinning budget.

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Data Security: Google is Limiting Apps From Tracking Users

Data Security: Google is Limiting Apps From Tracking Users

Google aims to improve the security of its users by restricting third party cookies across apps and browsers. 

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7 Facts Highlighting the Importance of E-Commerce Packaging

7 Facts Highlighting the Importance of E-Commerce Packaging

The rise of the online retail industry has highlighted the importance of good packaging.

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How Did The Pandemic Affect International Business Travel?

How Did The Pandemic Affect International Business Travel?

The travel industry took a huge hit from the pandemic – particularly international business travel.

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Shiba Inu Coin Hits a Record High and Becomes The 11th Largest Cryptocurrency

Shiba Inu Coin Hits a Record High and Becomes The 11th Largest Cryptocurrency

The Shiba Inu coin has increased 30% in the last 24 hours, hitting a record high above $0.00006.

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Top 5 Tips to Enhance Your Brand on Social Media

Top 5 Tips to Enhance Your Brand on Social Media

Social media is increasing interactions with humans. 

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Understanding the Demand Generation of a Product

Understanding the Demand Generation of a Product

If there is no demand then create one.

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