The Rise of Social Robots in the New Normal

The Rise of Social Robots in the New Normal

Naveen Joshi 12/04/2022
The Rise of Social Robots in the New Normal

Social robots serve multiple functions such as affective therapy, cognitive training, companionship and physiological therapy.

Robots are transforming our lives in the new normal. Are we ready to enjoy their company?

There's a strong case to be made for using social robots during the covid-19 pandemic. The benefits they can provide in terms of alleviating loneliness seem to outweigh the risks.

What is a Social Robot?

Social robots is an artificial intelligence system that is designed to interact with a human, and also with other robots. Social robots may be autonomously controlled, which helps them to interact independently with people and things in their environment, or through remotely controlled systems that allow these robots to act through telepresence at a business meeting or as a companion in the medical industry. Social robots are programmable devices that operate in a structured environment and have limited interaction with humans. They exhibit social behavior in recognizing, assisting, and following their owners. AI and social robots are working great together to minimize human work and enhance the cost-benefit analysis when employed.

Social Robots Improve Interactions with Humans

Source: Frontiers

According to the U.S. Department of Commerce, 93% of all retail sales come from physical stores. This highlights the significance of retail store’s role in the economy. However, in a physical store customers usually get ignored for numerous reasons, such as lack of workers, a lot of customers visiting a store at the same time, and so on. A Fortune 500 American company has recently developed a customer service robot that speaks multiple languages and helps customers find their items. In today’s competitive business environment, marketers must be able to attract, satisfy, and serve their customers to gain more revenue. A social robot can play a significant role in revamping the way a store operates. A social robot can analyze customers, as well as their needs, check on customers for their experience with the store service, enter into a dialogue with the customer based on past shopping habits. Social robots engage with customers after analyzing their consumer decision journey and help them obtain the desired items from a store. Additionally, social robots can be used to gather opinions, reviews, and feedback from customers. This will help retailers to better understand their customers and alter their business strategy in case of any negative feedback. They can help retailers to gain more knowledge about their customers and their perception of a product.

Social Robots Are Beneficial For Therapy and Education


Source: IEEE Spectrum

Social robots is an emerging field of therapy and education. There has been an enormous increase in projects where social robots help groups of people with special needs, such as people with dementia or autism. Social robots can be used to provide educational goals to children suffering from autism spectrum disorder (ASD). Autistic children face a difficulty with understanding just about anything in general,and researchers target these areas to help these kids learn better and learn comfortably. Robots can be a useful tool for teaching social skills to children.

AI has utilized haptic technologies, including social robots, that are proving helpful for the betterment of human life. Entrepreneurs and academicians have united to create social robots that care. Social robots are undoubtedly becoming our new charismatic friends in an automated future.

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Naveen Joshi

Tech Expert

Naveen is the Founder and CEO of Allerin, a software solutions provider that delivers innovative and agile solutions that enable to automate, inspire and impress. He is a seasoned professional with more than 20 years of experience, with extensive experience in customizing open source products for cost optimizations of large scale IT deployment. He is currently working on Internet of Things solutions with Big Data Analytics. Naveen completed his programming qualifications in various Indian institutes.

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