Vartika Kashyap Digital Expert

Vartika is the Chief Marketing Officer at ProofHub. She has 6 Years experience in online digital marketing, brand optimization and SEO along with social media marketing and email marketing strategies. Vartika holds an MBA in Finance (Banking) & Marketing from the IBS Hyderabad.  


What To Do When Your Team Turns Against You

Uncle Ben’s “with great power comes great responsibility” is a standard leadership principle for many, including myself. Also, with every responsibility comes expectations that might make people upset, especially the ones you lead.


3 Kinds Of Employee You Should Fire Immediately

Being a manager or business owner takes a lot of your time and effort. And there's no way you can do it all. That's why you hire a team of capable professionals to help you run the organization like a well-oiled machine. Once you’ve brought the best people in your team, it almost seems like everything is going to be just fine—but it's not. 


How to Reach Your Goals and Avoid Costly Mistakes

We are all too familiar with the feeling of wanting something to happen but not being able to make it happen. For a long time, I thought of it as one of those moments where initial failures lead to final success. After all, there are stories where some of the world's most successful people experienced epic failure before their success. 


The Best Businesses are Built Around Passion

I like to use the word passion a lot. Sometimes, I even use it interchangeably with happiness, excitement, and anticipation.


Clever Managers Always Set Clear Expectations

Successful leadership is a matter of many discussions—however, there are #LeadershipFacts that stay inarguable. Here’s one: “The best leaders set the pace by their expectations and examples”.