It is good to ask customers questions but it is better to observe them in action.
Running a small business on a budget is tough, but it doesn’t have to be impossible.
There are plenty of forces that drive a company’s eventual success or failure, including the strength of the original idea, competition, marketing, and so forth.
As a business owner, there are many things that you need to think about.
It is estimated that there are over 500,000 brands operating across the globe.
In the 1st edition of my Breathing Space which appeared in 1990, I discussed five major trends -- what I called mega-realities -- that influenced every aspect of our being, and from which no one was immune. Briefly, these five mega-realities include: