As an expert in the area of The Science of Learning, I have ignored business training needs because of a couple of comments on previous articles about how businesses don’t want their workers trained to think because that might cause unrest in a business.
The transfer of knowledge or learning from one situation or environment to another is one of the central long-term goals of any educational endeavor. As Bjork said in his 1994 work on training, “… long-term goal of training is to produce a mental representation of the knowledge or skill in question that allows for flexible access to that knowledge or skill. We would like the learner to be able to generalize appropriately, that is, to be able to draw on what was learned during training in order to perform adequately in real-world conditions that differ from the conditions of training.”
In terms of advances in marketing 2018 will be known for the live stream. Any person or brand can Go Live within seconds and let’s just take a moment to realize how amazing that is.
I have been a vocal fanboy of serial entrepreneur Gary Vaynerchuk since 2011 when I read my favorite book the Thank You Economy. Pause here, that book changed my life! I recently heard Gary is looking for stories about how his first major book “Crush It” has changed lives for a new book called “Crushed It.” I realize that he is looking for stories of major scaling of businesses, but I think my story is as equally important.
From its humble beginnings in Jack Ma’s Hangzhou apartment, Alibaba has evolved and grown into an e-commerce empire known internationally.
I’ve been consuming too much. My brain is overwhelmed by the volume of information and the need to sift through it to extract some meaning.
From being just a buzzword in 2011, content marketing has become the number one priority for the marketing department in 2017 and accounts for 26% of a marketers' entire budget.