Alok is the Co‐Founder & CEO of Games2win India Pvt Ltd. He is a serial entrepreneur who supports great ideas by partnering with the best people to make them come to life. His previous start up - Mobile2win was acquired by The Walt Disney Company (China) and by Norwest Venture Partners (India). Alok holds an MSc of Commerce in International Business from Campion School, Mumbai.
In 2008, while scaling Games2win, my fourth startup, my partner and I encountered a terrifying problem. Almost all our online games (made in Adobe Flash) were getting stolen from our websites by pirates across the world. Our revenues evaporated, and we felt utterly helpless. Just then, a new innovative company called Mochi Ads from San Francisco developed a technology that helped track such pirated games. We innovated on their idea and created an ad solution inside our games that would travel with our games and remain ‘invisible’ until the pirate sites actually launched our games. Our technology was called “Invizi-Ads”. With a stroke of innovation, we beat the pirates at their own game.
I read an amazing write up about the world’s richest man – Amancio Ortega in the latest issue of the Economist, and was humbled to learn five critical lessons from his story:
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