5 Hidden Secrets to Choosing the Best ATS

5 Hidden Secrets to Choosing the Best ATS

Daniel Hall 02/04/2024
5 Hidden Secrets to Choosing the Best ATS

As a recruiter, manager, or employer, you must have heard about applicant tracking systems.

Maybe you know it as an “ATS”, an intuitive technology, or your recruiting knight in shining armor. Whichever the case, if you’re evaluating the possibility of investing in one, this blog post is for you! 

So, does it really matter which one you choose? Short answer: yes. Long answer: an advanced ATS that is packed with innovative features that can help you meet your hiring goals, scale to the size of your business, and stay at the forefront of innovation. This means that you need to hunt for the ATS that easily blends into your existing talent acquisition strategy. Need a little more convincing? Here are 5 quick tips to help you choose the right ATS for your business.

What Makes ATS the Best?


The best Applicant Tracking Systems (ATS) are distinguished by a set of key features that collectively enhance the recruitment process for organizations. These include:

  • Seamless Integration: The ability to effortlessly connect with a wide range of existing systems, such as HR software, career websites, and social media platforms. This integration streamlines the recruitment workflow, making it easier to manage job postings and candidate applications across various channels.

  • Scalability: A top-tier ATS can accommodate the growth of your organization, scaling up to handle increased recruitment activity without a drop in performance. This adaptability ensures that the system remains efficient as your hiring needs evolve over time.

  • User-friendly Interface: Both recruiters and candidates benefit from an ATS that is easy to navigate. For recruiters, this means less time spent on training and more on recruiting. For candidates, a straightforward application process improves their experience and perception of your brand.

  • Advanced Analytics: The ability to gather and analyze recruitment data is crucial. The best ATS provides detailed analytics on every aspect of the hiring process, from time to hire to source effectiveness. These insights allow organizations to make informed decisions, identify areas for improvement, and optimize their recruitment strategies for better outcomes.

  • Robust Customer Support: Implementing a new ATS and ensuring its effective use requires strong support from the software provider. Top ATS solutions come with comprehensive customer support, including training resources, help desks, and responsive service teams to address any issues promptly, ensuring the system always operates smoothly.

5 Tips on Choosing the Best ATS


Choosing a Scalable ATS

Envision initially choosing an Applicant Tracking System (ATS) that seems to perfectly match your needs, only to discover a few years down the line that as your company expands and evolves, your once-ideal ATS can no longer keep pace with your hiring requirements. The solution lies in selecting an ATS designed with scalability in mind, capable of adapting to your organization's growth and changing needs. 

This foresight saves the unnecessary hassle and expense of switching systems later on. When evaluating potential ATS solutions, it's critical to inquire about their scalability, flexibility, and how they plan to incorporate future updates and features. This ensures the system remains a long-term asset, capable of supporting your recruitment strategy as it evolves.

Innovating Your Hiring Process

The workforce is rapidly changing, with Gen Z and Millennials now forming a significant portion of job candidates. These shifts demand a fresh and innovative approach to recruitment, leaving outdated methods behind. The ideal ATS facilitates this evolution, offering tools to craft compelling, unbiased job descriptions that resonate with modern candidates. 

Some advanced systems can even automate the creation of job descriptions based on the job title, reflecting the latest industry trends and requirements. This not only saves time but also ensures your postings attract the right talent by aligning with current job market dynamics.

Efficiently Attracting the Right Candidates

A comprehensive ATS extends beyond simplifying job postings; it enables you to develop a modern, branded career page that showcases what makes your company unique. This platform should reflect your organization's culture, values, and benefits, going beyond generic images to include authentic photos from company events or daily office life. 

Such transparency helps attract candidates who are a good fit. Moreover, the ability to post jobs to over 2,000 job boards from a single platform streamlines the recruitment process, while also tracking where applicants are coming from, aiding in efficient talent acquisition.

Understanding Recruitment Performance

In today’s data-driven world, understanding the intricacies of your recruitment process is paramount. A sophisticated ATS provides in-depth analytics and reporting features, offering a comprehensive overview of your hiring activities. This includes visualization of key recruitment metrics, tracking of candidate sources, and performance analysis of job postings. 

Having access to such detailed data allows you to identify areas for improvement, adjust your strategies accordingly, and ultimately make more informed decisions about your recruitment practices. This level of insight is essential for refining your approach to hiring and ensuring your recruitment strategy remains aligned with your organizational goals.

Prioritizing Candidate and Recruiter Experience

The usability of your ATS for both candidates and recruiters is paramount. A seamless, user-friendly platform ensures that candidates have a positive application experience, which is crucial for attracting top talent. From the candidate's perspective, the ATS should offer a straightforward application process, mobile compatibility, and timely communication features. 

For recruiters, the system should facilitate efficient resume screening, communication with applicants, and collaboration with the hiring team. An ATS that excels in providing a superior user experience can significantly enhance your recruitment efforts, ensuring that both candidates and recruiters can navigate the process smoothly and effectively. When selecting an ATS, consider conducting usability tests or seeking feedback on the user interface to ensure it meets the needs of all users.

Keeping it Short

Selecting the right Applicant Tracking System (ATS) is more than a choice; it's a strategic decision that impacts your hiring process significantly. The best ATS offers seamless integration, scalability, intuitive design, and advanced analytics, and prioritizes both candidate and recruiter experiences. These features ensure your recruitment strategy remains dynamic, efficient, and aligned with your organization's growth and changing needs.

As you consider your ATS options, focus on solutions that not only serve your immediate needs but also promise adaptability for future challenges. The right ATS transforms your recruitment, improving how and who you hire. With these insights, you're equipped to make a decision that enhances your recruitment process, supporting your organization's success.

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Daniel Hall

Business Expert

Daniel Hall is an experienced digital marketer, author and world traveller. He spends a lot of his free time flipping through books and learning about a plethora of topics.

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