2019 will be defined by highly versatile and bold digital marketing trends which will seek to change the whole dynamics of the game. There is no doubt on the fact that the future digital marketing trends will be different from the ones which have been followed for a long time. While some might travel to the future but most of them are bound to die.The latter is primarily due to the fact that the world of digital marketing is constantly evolving. Although it has maintained its a customer-centric approach, it is now much more detailed, thoughtful and highly personalized. As per a survey conducted by the Economic Times, it was stated that by 2020, digital marketing will grow at 32 CAGR by 2020. The latter will also increase the digital marketing spend to 24 percent from the current rate of 15 percent.
Content is king and will continue to rule for many years to come. However, designing and publishing more content is no longer equal to more web traffic. There are more than 440 million blogs in the world (not including the Tumbr which alone has 400 million of them). All these are directed at nearly 7.5 billion population of the world. Not stopping at this, the number of blogs is constantly on the rise so the need for creative content marketing ideas was never more pronounced as you have to create a compelling need for people to come to your blog bypassing all your competitors.
It doesn’t matter what you do for a living — whether you work in medicine or retail, law or construction, software engineering or writing — there’s an art and science to every career. Each profession has its scientific aspects, those more mechanical facets, rules, and methods you must know to succeed. Yet no matter how dry, straightforward, or technical, these professions also have creative qualities that foster critical thinking.
Six years old, laying on my bed, crying. I felt my heart being cut into pieces, with every scream the knife cut a little bit deeper.
Seth Godin was right about the marketing world when he said, Content marketing is the only marketing left.
Artificial Intelligence (AI) and Machine Learning (ML) were two of the biggest buzzwords of 2018 and received a huge amount of hype following the mass of adoption of technologies such as Amazon Alexa and Google Home which have started our lives.
Retrenchment may be the best thing that happens to your career. It forces you to focus on renewal and break out of your comfort zone. There are hardly people who suffer from permanent depression due to retrenchment. Many of them bounced back stronger than before. This breakthrough will only happen if one realizes the art of career renewal before and after retrenchment.