Jacob is a Branding Strategist, Keynote Speaker and Founder of UnderDog Social. He believes the greatest achievements are done by those that were told they couldn't. He focuses on helping entrepreneurs, founders, and 'side-hustler's' sell through the story by building a personal brand and marketing their company brand through the art of storytelling. Having a rough upbringing taught him the importance of taking responsibility, building solid relationships, and valuing a fun work environment. His content has been viewed over a million times. His hope is to empower a community of people to be better and do more than anyone thought possible.
Video marketing provides several benefits, from increasing traffic, generating brand awareness, growing revenue and even attracting top talent.
You have “the best, the fastest, the greatest” product or service…we know – we’ve heard it before.
Well, I’m glad you asked! Okay, you obviously didn’t ask me… But by proxy to the conversations around finding and recruiting top talent – I have learned there are quite a few things that we can improve on in order to better find the talent. And while there are quite literally thousands of reasons as to why this is such a difficult task right now – I don’t have time to go through them all. Regardless of the reason – as business owners, executives, and hiring professionals – we need to continue doing what has got us this far; seeing the problem, then finding a solution.