STORIES - CHAPTER 7

10 years ago, we opened the door of our music studio to our first client. My wife and I used to live upstairs and there was no facility for toilet or kitchen down here. People had to come up to use the facilities. At the time, we just had our first boy.

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The Next Generation of AR

Augmented Reality is becoming a genuine reality. Several corporations have placed big bets on AR's capabilities to continue to transform human interaction with the digital world, which is still in its early years, but it is growing. 

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The US Partnership Taxation Issue

Taxation is obscure. Partnership taxation is really obscure. 70% of partnership income accrues to the top 1% of taxpayers, but over 50% of all business income is earned through partnerships (or other pass-through entities). It is fair to say its revenue impact is disproportionate to its relevance in an existential sense.

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The Innovator's Dillema

Over the last year I've had the pleasure of getting an in depth understanding of the product development process at a small startup (just under 4 years old). I've had the chance to get involved in Design Sessions, Market Segmentation, User Journey, Minimum Viable Products (MVP), Unique Selling Propositions (USP) and Value Propositions.

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The Carried Interest Loophole

The Treasury Secretary, Steve Mnuchin, has delivered some incoherent messages about tax reform. It appears he has not yet understood that tax policy will be driven by the President working with his new Democratic friends Nancy Pelosi and Chuck Schumer. One of the tax beasts to be slain is carried interest, the pernicious mechanism by which $20bn of wealth annually is delivered to the 1% with careless regard for the suffering of the middle class. President Trump has promised to fix this. In this, he is not alone. Carried interest has been in the crosshairs for over ten years. Even the 1% broadly agree that it is without merit. But why is it still around?

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