The current pandemic situation prompted me to ask the question: What is content marketing for?
How different should a brand be? All brand positioning should differentiate you.
Making your content easy to understand goes a long way.
Culture has always mattered. It impacts performance, engagement, retention, and employee satisfaction. However, culture has never been more critical than it is right now.
Content strategy and content marketing goes well. But they are not the same.
Resourcing of movies is talent based - drawn to Hollywood from around the USA and maybe further afield. But - as a result of COVID19, Real Time Streaming technology, and Trump - this will change dramatically, to the point that it could be the end of Hollywood as we know it.
Any successful content marketing campaign is incomplete without a solid SEO strategy.