Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the Co-Founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
When scrolling down your Facebook feed, what kind of content catches your attention? Is it text, images, videos, or GIFs?
The number one search result on the first page of Google gets a CTR of more than 30%. This is substantially higher than the other results on the same page.
In today’s world, driven by the search engines, valuable content is a powerful tool to grow and support your business. Content writing is about more than just finding the perfect subject. Even if your subject is perfect, it doesn’t always mean that it will go viral or it will help you generate leads.
According to TechCrunch, as of June 2018, Instagram reached one billion monthly active users.
2019 has been a scrapbook of successful influencer marketing campaigns. Brands are harnessing the power of social media influencers to propel their marketing efforts.
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