The power of content marketing lies in building a future audience and generating revenue.
Customers find your content as they search for the product or service you offer. It's fantastic when people learn about and watch our content. Your content is a great asset if you make sharing effortless and fun for your audience.
Well, your content could be a landing page on your website or it could be an article or a blog post. I think that if you are truly going for the best chances of succeeding, then creating really high-quality content is important because it allows us to have better odds of reaching our goals and accomplishing what we set out to do.
There's a content craze going on where everyone is thinking about great *content*. We want to create a blog that will bring in lots of traffic, add a podcast, maybe even get into video content or live to stream. The thought is that so long as you have great content, your business takes off. But there's a flaw in the plan, and there's more to the story than just what you make and how many eyeballs it attracts. There needs to be a clear strategy around having a consistent editorial calendar, leveraging different social platforms, and the most effective promotion channels for keeping all of your content relevant in order to drive conversions.
People are always looking for new ways to drive traffic and generate leads. I recently learned that there are actually certain things you can do with your blog content or social media that are proven to make it more likely people will share it. These 8 tips go over everything you need to know to get more shares in less time.
Check out my video where I go over 8 tips you need to know to get more shares in less time.
Novnish is a Content & Campaign Marketing Manager EMEA - helping companies and brands generate results with marketing activities. He is a passionate, cross-functional, creative and result driven marketing specialist with almost 8 years of marketing experience across product marketing, digital marketing, project management, content and campaigns. He believes that marketing activities should create value within the market and to the consumers using data, insights and innovative strategies.