Anuja is the Co-founder and CEO of RedAlkemi Online Pvt. Ltd., a digital marketing agency helping clients with their end to end online presence. Anuja has 30 years of work experience as a successful entrepreneur and has co-founded several ventures since 1986. She and her team are passionate about helping SMEs achieve measurable online success for their business. Anuja holds a Bachelors degree in Advertising from the Government College of Fine Arts, Chandigarh, India.
Technology is an essential part of the development and growth of humans.
As we race ahead into the Digital future, we must know about the driving technologies behind it. The rise and the excitement of technologies are not coming to an end anytime soon. So as a business owner or marketer, it’s important to stay updated about all the technologies that can benefit a business. That brings us to exploring machine learning, advantages of machine learning and how we can use it. While the concept of machine learning has been around for a time, there is still a lack of awareness of what machine learning is.
We’re sure you’ve heard of customer relationship management. How is social media and customer relationship management interrelated? What is the need for customer relationship management if you’re a business owner today?
What are pop-up ad banners on a website? These are the boxes that pop-out when a user lands on a web page or when a user is about to exit the website. These could also pop up right when your user is in the middle of reading an article or content on your website.
Do you want to take your business to the next level? A SWOT analysis is the key to finding this out! Conducting a SWOT analysis is important to make sure your business functions in an efficient manner. Here’s all you need to know about conducting a SWOT analysis:
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