Phoenix Normand Society Expert

Phoenix is coaching and supporting American billionaires, CEOs and executive teams in tech, retail and banking for over 25 years. He also founded and created MEGA Assistant University, a revolutionary skills and mindset “boot camp” for top Executive and Personal Assistants who want to level up quickly and begin forging a mutually successful business partnership with their executives and teams. Phoenix holds a Bachelors of Arts in European Studies/Civilisation from Trinity College Dublin.


Beware the Lure of Fame

One thing I’m quickly learning as my online popularity increases is that the rules change correspondingly. Where once you could pop off, make typos, and be 100% YOU, now the scrutiny and mass expectation converge to create a social construct not of your choosing, but one that’s as familiar and easy to swallow as an M&M for those following you and liking your articles and videos.


On Authenticity



When It Stops Being Fun

That title should make quite a few of you perk up. What do you do when it stops being fun? When it feels like every ounce of passion has drained from your body and it all just feels like work.


Get Whole

I'm just gonna say it. Most of us are not whole. We're walking around as hastily crafted, Scotch-taped versions of ourselves. We're working in organizations and displaying the face we think people want to see of us that's the complete antithesis of who we are or what we believe.


The Return of Class

I had an epiphany the other day after watching far too many hours of CNN’s obsession with making Donald Trump appear completely incompetent. Sadly, he’s doing most of the heavy lifting and feeding more and more of their yellow journalism propensities. When I was younger, I wanted to be a journalist.

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