Tips for Using Video along Each Stage of the Funnel
Last week I had the chance to work with a good friend Leonard Kim on a joint webinar. We talked about usage of CloudApp, building a business, marketing strategy, and how to integrate video collaboration to improve your Top of Funnel (TOFU), Middle of Funnel (MOFU), and Bottom of Funnel (BOFU) conversions.
- 12/05/2019
- 5
How To Cut US Child Poverty in Half
Back in the 1960s, the poverty rate for those over-65 was about 10 percentage points higher than the poverty rate for children under 18. For example, in 1970 the over-65 poverty rate was about 25%, while the under-18 poverty rate was 15%. But government support for the elderly rose substantially, and in the 1970s, the over-65 poverty rate dropped below the under-18 rate. For the last few decades, the under-18 poverty rate has been 7-9 percentage points higher than the over-65 poverty rate. In 2017, for example, the under-18 poverty rate was 17.5%, while the over-65 poverty rate was 9.2%. (For the numbers, see Figure 6 in this US Census report from last fall.)
- 12/05/2019
- 6
The World’s First Particle Robot - How the Art of Robotics Imitates Life
Robotics is an interdisciplinary field that spans across computer science, mechanical engineering, electronic engineering, artificial intelligence, mechantronics, mathematics, informatics, and more disciplines. Although robotics is a field created by humans, the inspiration for design and function often draws upon biology and living organisms. Recently a team of researchers from Columbia Engineering and Massachusetts Institute of Technology’s (MIT) Computer Science and Artificial Intelligence Laboratory (CSAIL) created the world’s first “particle robots”— a new genre of robots comprised of particles that individually cannot move independently, but collectively behave like a biological system.
- 11/05/2019
- 5
Immersive Technologies in the Manufacturing Industry
Although the industry-wide push for developing and adopting fully automated “lights-out” manufacturing systems continues, a considerable portion of the activities involved in manufacturing still requires the skill and dexterity of human hands. The use of virtual and augmented reality in manufacturing can assist humans in performing these tasks with precision and efficiency.
- 11/05/2019
- 5
Quantum Breakthrough: Physicists Prove Antimatter is both a Wave and Particle
For the first time in history, physicists have demonstrated that antimatter is both a wave and a particle—a major scientific breakthrough. On May 3, 2019, a team led by Italian physicists along with the Albert Einstein Center for Fundamental Physics at the University of Bern in Switzerland, published their landmark study in Science Advances, a highly-selective peer-reviewed journal of the American Association for the Advancement of Science (AAAS)—an international nonprofit scientific association established in 1849 to amplify scientific communication not only between scientists and engineers, but also with the general public.
- 11/05/2019
- 5
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