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5 years

How To Reduce or Eliminate Employee Turnover

Are you tired of hiring and training people just to have them leave a few months (or a year) later forcing you to start the process all over again? Are you concerned about the direct and indirect costs of employee turnover in your office, company or organisation? Did you know that one of the keys to employee longevity is easier than you think, and it has nothing to do with salary, benefits or vacation time?

5 years

Micro Influencer Marketing: Cutting Across Stereotypes

Microinfluencer Marketing is a rising trend in the digital marketing space. Over the last few years, it has carved out a special place for itself in the minds of marketers and brands at large. There is a huge amount of significance associated with the right endorsements for brands. The big brands find it easy to sign up famous personalities or celebs to promote their products but it is the small ones which are compelled to be more creative and find micro-influencers to carry their message to the right audience. Studies have also proven that more than 80 percent of consumers are tempted to buy products following the recommendations by micro-influencers.

5 years

The Quickest, Cheapest & Easiest Way to Improve Yourself

Want to know how I was able to build my business without spending anything on advertising? ... How I grew from 1 to 10 clients in under 24 hours? ... and how I created and retained an award winning team without ever paying a single salary?

5 years

Marketing Strategies to Boom in 2019

Internet marketing is all set to undergo a tremendous change in 2019. It will completely change the way the businesses have been handling their marketing strategy and technique. The technological onslaught has redefined the whole marketing ecosystem. The expectations of customers have also changed as everyone not only wants the best product at the most competitive price but are not even ready to wait. There is no room for lags as there are many options available. 2019 will be a signature year in terms of marketing as businesses will have to continuously innovate to keep pace with the changing lifestyles and future marketing trends. Businesses will thus have to look deeper into their marketing strategies and reinvent themselves continuously to survive. Recent trends in marketing suggest that it will no more be an easy ball game as the world wide web is getting exhausted with more than 1,800,000,000 websites present and the number is growing by the day.

5 years

How to Ensure Good Communication As Your Business Grows

Change. Do your staff struggle with it? Humans are creatures of habit and we prefer to stick with what we know. This can cause problems when you’re scaling your business. The rapid intensity of change often causes resistance, and negativity can creep in like a disease at the heart of your business. The solution? Communicate. Communicate. And communicate some more!

5 years

How to Rapidly Become a More Effective Leader

So you're struggling to lead a team. It's okay, it happens.

5 years

Digital Marketing Trends Set to be Phased Out

2019 will be defined by highly versatile and bold digital marketing trends which will seek to change the whole dynamics of the game. There is no doubt on the fact that the future digital marketing trends will be different from the ones which have been followed for a long time. While some might travel to the future but most of them are bound to die.The latter is primarily due to the fact that the world of digital marketing is constantly evolving. Although it has maintained its a customer-centric approach, it is now much more detailed, thoughtful and highly personalized. As per a survey conducted by the Economic Times, it was stated that by 2020, digital marketing will grow at 32 CAGR by 2020. The latter will also increase the digital marketing spend to 24 percent from the current rate of 15 percent.

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