SEO, the acronym for search engine optimization is not a new term. But what is SEO and how it works?
After I wrote an article on the Severe Shortage of Skilled Labour in Germany a few months ago, we conducted a survey of young Indian professionals and German SMEs (Mittelstand companies). The study - conducted together with ProRecognition of Indo-German Chamber of Commerce (IGCC), and titled “Openness and Attractiveness of German SMEs for Indian Professionals” gave enormous insights for both - Mittelstand companies as well as Indian professionals and students in Germany aspiring to be the future industry leaders. Though interviewed professionals were primarily from India – the results are equally representative for foreign professionals in general.
Technology can function as a key enabler for higher cognitive performance. Technology is as important for cognitive roles as it is for transactional ones, since cognitive work in organizations drives transactional tasks. With performance gains realized through transaction management software, the next game changer is to evolve the cognitive infrastructure in the operating model.
According to the Office for National Statistics (ONS) UK productivity has fallen to levels it held in 2007. Productivity in the UK has consistently lagged well behind Germany and France and has now been overtaken by many other countries as this OECD chart shows. This is the key reason why wages, growth and competitive performance are all held back. Why is this and what can be done about it? Let’s start with some likely causes:
We are currently living in the digital era. But what we'll be witnessing in the near future will be the robotic era. With the advancement in technology, the day is not far when you will have a robot to complete all your tasks. With technologies such as artificial intelligence rising in assistance applications such as Alexa or Siri, we’re already passing on our tasks to our personal assistants.
It didn't take long to figure out the problem, but Elizabeth, a front-line manager and potential executive at a medium-sized company just couldn't see it. As she went on and on about the issues with her team and layering excuse after excuse about her work environment, I turned to her and asked her a simple question:
Marketing and sales are two activities that act as the backbone of any business. Without sales, there is no business and therefore no revenue generated. These are the pillars responsible for any company’s success.