Virtual Personal Assistants like Google Home and Amazon Echo are making headlines everyday as harbingers of our voice–powered future. It only makes sense that consumers would simply want to tell a device what they want to do, and magically, it happens. That’s the promise of conversational commerce, and future that both consumers and executives dream of.
As I ditched the Vespa, letting it hit a wall, and rolled into the road...all I could think was that "I really hope a car isn't going to drive over me."
Every entrepreneur is faced with a choice, every day of their lives. Take a chance or play it safe. It is a familiar dilemma that different founders have differing opinions on. It is never an easy choice, especially when it has been repeatedly drilled into your head by the media and famous success stories that the way to make it big is through taking risks and thinking out of the box. On the other hand, you also know all about the pitfalls with starting out on your own. How does one pick the correct approach?
On April 3rd 2018, Villanova Head Coach, Jay Wright, lifted the NCAA National Championship trophy for the second time in three years. While no one can debate his achievements as a great coach, his success was not immediate.
What is the importance of building customer relationships? Customer relationship plays a key role in gaining loyal customers which further boosts customer retention. Having loyal customers to your brand enhances the business growth and also the revenue.
Content is the king you say, it is no more a king. The digital age along with the outburst of content across all social media platforms has made it a kingdom. A kingdom ruled by the customer - Yes, you read it right, the customer is the new king. A new study from TrackMaven says that though brands and businesses are investing their money in implementing greater and better content strategies engagement has been getting lower than ever. This is an outcome that a simple supply-and-demand analysis could have predicted, but keeping all the reports and observations aside, a content explosion over the digital space has made customer the king. Now the customer has a choice, the power of choice.
Digital Marketing is the fuel that drives business growth. The role of digital marketing in today’s era cannot be overlooked. With each passing day, the digital marketing space is experiencing new opportunities. Digital marketing is a powerful platform for any business, whether it is well-established or just a startup.