In 2017 AI was everywhere. It seemed like every company added “AI” to their software whether it truly leveraged artificial intelligence or not. So let’s start with a definition of AI. Merriam-Webster defines it as 1) a branch of computer science dealing with the simulation of intelligent behavior in computers, and 2) the capability of a machine to imitate intelligent human behavior. Put through that basic filter, I believe will we see a big “AI Shakeout” in 2018.
There was a time when traditional marketing such as print and radio were considered the best way to connect with your audience at large! However, with the rise of digital marketing, things have changed drastically. Now for engagement, brands find digital marketing channels more quick and effective. With digital marketing, your brand has a much better shot at a strong presence online and thus, increases the chances of customers returning back.
In the 1980's and 90's, most employees didn't know a thing about their leader outside of work. In the 2000's, it became more acceptable to know leaders on a personal level. Today, it's become the norm for employees to not only know their leader on a personal level but to be connected with their leader on social media.
Disruptive technologies like blockchain are redefining how organisations are structured and unearthing fresh opportunities for innovation in service and experience design.
As the Olympics kick into high gear, I’m looking forward to watching people who were once ordinary humans perform superhuman feats. This doesn’t happen by accident. These humans have worked incredibly hard to do things we didn’t think were physically possible a few years ago, and with each Olympics, we see new records broken. That’s what’s happening in AI for customer experience. By incorporating human senses, and with lots of training, super-human feats are possible.
As I walked down the hall, cruising through pods, the only acknowledgment of my existence were simple hand gestures. A few people people gave me a wave, others threw up an air fist pump, and a few ignored me. What was interesting was each and every person I passed was doing the exact same thing. They were all wearing headphones and listening to music.
The technology change curve continues to steepen, with an increasing number of entrepreneurs developing innovative processes, services and products. When you create and drive growth on a global basis, it’s imperative that you capture and protect your intellectual property (IP). In fact, how well you protect your intellectual property could ultimately be a major key to success.