More in Society


5 years

Key Questions to Answer to Build your Data Roadmap

The long term trend in communication is that advertising is becoming digital, digital is becoming addressable and addressable is being bought programmatically. All this is being driven by data.

5 years

How Music Can Help Make Work More Enjoyable

Much of the discussion about music at work focuses on who likes to listen to music when they work vs who doesn’t. But what if music could play a much richer role at work beyond just acting as a means to block out your colleagues? And what if music could provide a more enjoyable way to improve productivity beyond spreadsheets and processes. Here are a few thoughts to put and song in your step and more music in your work life. 

5 years

How Running Can Help You Create a Better Working Life

Almost two years ago, I returned to running after a break of fifteen years. Running had always been a big part of my life but I had just lost the habit and other things - job, child, life - had gotten in the way.

5 years

Teaching, Learning and Attention

Perception and attention are the functions that define sensory input to our conscious processing of the world around us. It is of little wonder low-level attentional processes influence our behavior and learning.

5 years

Connections in Long Term Memory

When a learner takes in information, the information becomes knowledge. When knowledge becomes embedded in long-term memory, connecting it to knowledge that is already there embeds the knowledge. The knowledge overlays what is already there.

5 years

What Does Your Audience Smell Like?

When I started in advertising I used to moderate my own focus groups. These were often conducted in someone’s sitting room in a small town somewhere in the UK. But sometimes groups would be conducted in a fancy market research facility complete with two-way mirror so other people could view the session.

5 years

Finding Inspiration When You Don’t Feel Inspired

As you become more senior in an organisation you increasingly have to inspire others. And when your job and business depends on you for inspiration it’s a problem if you run out of inspiration yourself.

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